Each month, car manufacturers publish their sales figures, revealing the new cars that are the most popular with consumers.
Nothing worried Toyota, as it claimed its usual top spot on the sales charts. Something that was unusual though, was that the HiLux-rivalling Ford Ranger slipped down to third place thanks to the Toyota Corolla. Ordinarily, the blue oval's ute claims a comfortable close second. In July 2019, Toyota claimed well over a fifth of the new car market, with 17,876 sales.
Toyota HiLux: 3,359 orders
It seems that once again, the HiLux proved to be unstoppable at finding plenty of new homes this month. This legendary ute outsold every other vehicle once again. The HiLux's reputation as a solid, tough-as-nails, reliable pick-up has certainly given dealer order sheets a boost. No doubt, the many different body styles, engine and gearbox configurations also help the ute appeal to a wide variety of end-users, from government fleet managers to family buyers.
Toyota Corolla: 3,244 sales
Another successful line for Toyota, the Corolla managed to nab second place from right under the Ford Ranger's nose. In July, the Corolla outsold the Ranger by just 76 models, bucking the market bias towards SUVs and utes. Toyota's Corolla is a well-specced car, available as a hatch or sedan. You can also purchase the Corolla as a hybrid, with the engine and transmission borrowed from the Japanese automotive giant's eco-friendly Prius model.
Ford Ranger 3,168 sold
The very highly rated Ford Ranger fell from its usual runner-up place to third in July. This month saw Ford's market share dip to 5.9% of all new car sales. The Ranger is generally regarded as a viable, if not slightly superior alternative to the Toyota HiLux. Buyers who want a toughly styled, well-equipped and capable off-roader usually flock to the Ranger. There are other reasons you might look to a Ranger, for example, the three-engine, all-diesel line-up has more power and uses less fuel on average.
| Make | Sales | Market share |
|---|---|---|
| Toyota | 17,876 | 21.5% |
| Mazda | 8,277 | 9.9% |
| Hyundai | 6,983 | 8.4% |
| Mitsubishi | 5,427 | 6.3% |
| Ford | 4,900 | 5.9% |
| Kia | 4,506 | 5.4% |
| Volkswagen | 3,609 | 4.3% |
| Nissan | 3,804 | 4.6% |
| Holden | 3,266 | 3.9% |
| Honda | 2,938 | 3.5% |
Figures are collated by the Federal Chamber of Automotive Industries (FCAI). The chief executive of FCAI, Tony Weber, explained how the sales downturn hands the bargaining power over to car buyers.
“But it is great news for the consumer, who is spoiled for choice with attractive new car offers as automotive brands provide excellent deals to stimulate sales growth,” Weber said.
Picture: Supplied
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