The very best liquid lipsticks on the market 2019

Liquid lipsticks are a dime a dozen these days, but these are the ones that are actually worth your money.

Liquid lipsticks have risen very quickly to stardom. One second, no one had even heard of such a product. The next, every brand was launching their own.

There are so many liquid lipsticks on the market these days, all with different shades, formulas and finishes. The formula of a liquid lipstick can make or break it. We’ve all experienced a lipstick that feels like a flaking mess on your mouth and it’s just not a good time.

So how are you supposed to choose? Luckily, we’ve done the wear tests and read all the customer reviews to come up with a selection of liquid lipsticks that you’ll not only like, but be dying to try.


Top five liquid lipsticks:

Editor's picks for best liquid lipsticks

1. Jeffree Star Velour Liquid Lipsticks

2. Huda Beauty Liquid Matte Lipstick

3. Smashbox Always On Liquid Lipstick.

4. Nars Powermatte Pigment

5. Fenty Beauty Lip Paint Longwear Fluid Lip Colour



1. Jeffree Star Cosmetics Velour Liquid Lipstick

Liquid lipsticks were the first product launched by Jeffree Star Cosmetics and the product really played a part in kicking off the matte lip trend. This liquid lipstick has one of the best formulas we’ve tried and the colour payoff is amazing. You can overline your lips easily with this product – it's that pigmented. The product goes on opaque and dries matte. Plus, when we wear tested it, it lasted for an incredibly long time without drying out or going crumbly.

  • Store rating: Princess Polly rating 5/5
  • Favourite shade: Mannequin
  • Price: $28.00
  • Where to buy: Princess Polly, Black Swallow Boutique

2. Huda Beauty Liquid Matte Lipstick

Unlike other liquid lipsticks, the Huda Beauty Liquid Matte Lipstick is like foundation for your lips. It doesn’t give you the super cracked dried look that some lipsticks do and it blurs the fine lines of your lips and gives them a much more plump look. It’s also one of the nicest formulas we’ve ever tried. Applying the liquid and then patting it into your lips ensures that the lipstick lasts well and actually feels hydrating. While $35 might feel expensive for a single liquid lipstick, this one is definitely worth the splurge.

  • Store rating: Sephora rating 4.5/5
  • Favourite shade: Girlfriend
  • Price: $35.00
  • Where to buy: Sephora

3. Maybelline Superstay Matte Ink Liquid Lipstick

The longevity and colour pay off of this liquid lipstick is really quite ridiculous. For a drugstore lipstick, the quality of this product is astonishing. The Maybelline Superstay Matte Ink Liquid Lipstick will not only give you an intense colour payoff, but it will last up to 16 hours, according to Adore Beauty. Once this product is dry you can bet it’s not budging for the rest of the day.

  • Store rating: Adore Beauty rating 4/5
  • Favourite shade: Pioneer
  • Price: $19.95
  • Where to buy: Adore Beauty

4. Nars Powermatte Lip Pigment

For a liquid lipstick that feels like a second skin, look no further than the Nars Powermatte Lip Pigment. This formula is as luxe and creamy as it gets. The brand advertises that the lipstick contains an innovative pigment concentrate that “provides bold colour with a zero gravity feel”. We honestly couldn’t describe the lipstick better. The formula is so lightweight that you can hardly feel it on your lips, but that doesn’t sacrifice good colour pay off.

  • Store rating: MECCA rating 4.7/5
  • Favourite shade: American Woman
  • Price: $38.00
  • Where to buy: MECCA

5. Kat Von D Beauty Everlasting Liquid Lipstick

While the formula of this liquid lipstick isn’t as hydrating as some others, the Kat Von D Beauty Everlasting Liquid Lipstick comes in so many shades that we couldn’t not include it. We’re not just talking pinks, red and browns here people. We’re talking all colours of the rainbow, like bright blues, forest greens, vibrant purples and even orange. If you’re after a pop of colour, then Kat Von D Beauty is the go-to for an extensive shade range.

  • Store rating: Sephora rating 4.5/5
  • Favourite shade: Mother
  • Price: $30.00
  • Where to buy: Sephora

6. Kylie Cosmetics Velvet Liquid Lipstick

Kylie Cosmetics is yet another brand that helped kick off the liquid lipstick trend. The Matte Liquid Lipsticks soon became an iconic item and everyone was dying to get their hands on one. However, it was the later launch of the Velvet Liquid Lipsticks that really got us excited. These Velvets are better than the Mattes in every way. They’re creamier, they feel like, well, velvet, and they're super pigmented. They don’t last as long as the Matte lipsticks, but we actually like this. The Kylie Cosmetics Matte Liquid Lipsticks often wore off in the middle of my lips from talking, drinking and eating, but would stay everywhere else. The Velvets wear away more evenly, and only need a simple reapplication to look great again.

  • Store rating: Kylie Cosmetics rating 5/5
  • Favourite shade: Candy K
  • Price: US$27.00
  • Where to buy: Kylie Cosmetics

7. Stila Stay All Day Liquid Lipstick

This liquid lipstick has one of the nicest formulas you’ll find on the market. It contains vitamin E and avocado oil, meaning the lipstick is non-drying. It leaves a creamy matte finish and a bold colour without your lips feeling like the Sahara Desert. There are also 20 shades to choose from, so there is something for everyone.

  • Store rating: MECCA rating 4.3/5
  • Favourite shade: Carina
  • Price: $32.00
  • Where to buy: MECCA

8 . NYX Soft Matte Lip Cream

This is a liquid lipstick that’s been on the market for quite some time now and is still a top-rated product. The NYX Soft Matte Lip Cream is like an affordable version of the Kylie Cosmetics Velvet Liquid Lipstick. It has a mousse-like texture and dries in a semi-matte finish. As the colour fades throughout the day the product works like a lip stain, so it wears quite well and you don’t have to constantly worry about reapplying.

  • Store rating: Priceline rating 4/5
  • Favourite shade: Rome
  • Price: $12.95
  • Where to buy: Priceline

9. Smashbox Always On Liquid Lipstick

With a 20-shade range of everything from muted mauves to vibrant Hollywood reds to a cool-girl grey, this liquid lipstick range has something for everyone. On top of the vast shade range, the formula and longevity of this liquid lipstick makes it one of the best. It also contains advanced polymer technology that ensures your lipstick won’t budge throughout the day, is packed with pigment and won't go feathery on your lips.

  • Store rating: MECCA rating 4.6/5
  • Favourite shade: Babe Alert
  • Price: $35.00
  • Where to buy: MECCA

10. Fenty Beauty Stunna Lip Paint

Last but definitely not least is the Fenty Beauty Stunna Lip Paint. This bad boy launched with the rest of the brand and we’re oh so glad it did. It very quickly shot to fame as one of the nicest liquid lipsticks on the market. The Stunna Lip Paint in Uncensored is a true red. You won’t find another red lipstick like this one and it honestly suits every single skin tone. On top of that, it’s one of the nicest formulas we’ve ever tried. It stays in place for 12 hours and barely wears throughout the day. While there are only three shades of this lipstick currently available, we’re sure more will launch and we cannot WAIT.

  • Store rating: Sephora rating 4.5/5
  • Favourite shade: Uncensored
  • Price: $36.00
  • Where to buy: Sephora

Real reviews from real women

MAC Cosmetics Retro Matte Liquid Lipcolour

“I pop on one coat in the morning and I'm good until midnight. The shade So Me sits between a grey and a mauve and is a personal fave on this pale girl.”

– Ally

Lime Crime Velvetines Liquid Matte Lipstick

“Lime Crime Velvetines Liquid Matte Lipsticks have incredible pigmentation. I’ve found them to feel less dry than other liquid lipsticks, although you may need to reapply in the middle of the lips after eating or drinking. All Lime Crime products are vegan, which is always a plus!"

– Sally

Anastasia Beverly Hills Liquid Lipstick

“The shade Ashton from Anastasia Beverly Hills is hands down my favourite. It’s my go-to lip for day or night. It lasts and wears so well that I barely have to reapply and I always get complimented on the shade.”

– Alex


How do I make liquid lipstick last longer?

There are a few tricks you can do to help your liquid lipstick last longer. One is making sure the lipstick you purchase is long lasting. By looking at the reviews you can also see how it has worn on others. If you’re close to a store, swatching lipsticks on your hand and seeing how they fare throughout the day is an awesome trick.

If you already have a lipstick that you need to stretch a bit further throughout the day, then there are a couple of things that can easily help. While you don’t have to do all of these things, they will allow you to get the most out of your liquid lipstick.

  • Put lip liner under your lips as a primer for the liquid lipstick.
  • After applying the lipstick to your lips, pat it in with your finger till it's dry. This will stop feathering and help it to wear off evenly.
  • Set it by placing a tissue over your lips and gently dusting with setting powder over the top.
  • Avoid oils or similar substances that will remove makeup.

Does liquid lipstick go off?

Unfortunately, liquid lipstick does indeed go off eventually. Liquid makeup will usually have a shorter shelf life than powder makeup products.

You can find the shelf life of a lipstick on the back of its container. It should say something like 6M, 12M or 24M depending on the lipstick.

You can tell a liquid lipstick is off if the formula begins to feel different, changes colour or separates, begins to smell funny or, in some cases, grows mould.


Latest news

boohoo boohoo
Exclusive

45% off almost everything

Get 45% off dresses, shoes, accessories and more with code at Boohoo. Excludes sale items. T&Cs apply.

Last verified

Coupon code ends

Cotton On Cotton On
Exclusive

10% off full price items

Shop clothing, shoes, accessories and beauty products at Cotton On and get 10% off your orders. Excludes gift cards, e-gift cards, sale, charity, personalisation & AFL product. T&Cs apply.

Last verified

Coupon code ends

Showpo Showpo
Exclusive

10% off orders over $200

Save 10% on your orders when you spend $200 or more at Showpo. T&Cs apply.

Last verified

Coupon code ends

Fresh Fragrances Fresh Fragrances
Exclusive

15% off makeup

Get 15% off makeup using this exclusive coupon code at Fresh Fragrances.

Last verified

Coupon code ends

boohoo boohoo

40% off everything

Save 40% on clothing, shoes, accessories and beauty products at Boohoo. Includes sale items. T&Cs apply.

Last verified

Get deal

Deal ends

eBay eBay
Limited time!

10% off site-wide

Get 10% off tech, home, health, beauty and more at eBay. Minimum spend of $120. Maximum discount of $100. Exclusions, T&Cs apply.

Last verified

Coupon code ends

iHerb iHerb

30% off Muscletech products

Take 30% off Muscletech platinum creatine, whey protein powder, omega fish oil and more at iHerb. Exclusions apply.

Last verified

Get deal

Deal ends

The Body Shop The Body Shop
Limited time!

20% off site-wide

Save 20% off full-priced skincare, makeup, haircare, fragrance and more at The Body Shop. Excludes gift cards, Koala headband and hair towel. T&Cs apply.

Last verified

Get deal

Deal ends

Oroton Oroton
Limited time!

Up to 70% off outlet + further 20% off selected items

Enjoy up to 70% off accessories, bags and more at Oroton Outlet. Plus, receive a further 20% off selected items. While stocks last. T&Cs apply.

Last verified

Get deal

Deal ends

Sportitude Sportitude
Ends soon!

$30 off orders over $150

Buy sportswear and equipment at Sportitude and get $30 off when you spend over $150. Only one code can be used per order. Valid for use on all items sitewide excluding gift cards. T&Cs apply.

Last verified

Coupon code ends

Bobbi Brown Bobbi Brown

FREE full size art stick liquid with $80 orders

Get FREE full size art stick liquid when you spend $80 orders. Use promo code to apply discount at checkout. Conditions Apply.

Last verified

Coupon code ends

Clinique Clinique
Exclusive

FREE 3-piece Glow gift (valued at $50) with any order

Receive a 3-piece Glow gift with any order, valued at $50. T&Cs apply.

Last verified

Coupon code ends

Coles Supermarket Coles Supermarket

$20 off your first order: New customers only

Use the code to get $20 off your first order over $200. For new customers only. Smoking & tobacco products excluded from minimum spend limit. Cannot be combined with any other offer. T&Cs apply.

Last verified

Coupon code ends

Estée Lauder Estée Lauder

FREE beauty essentials duo + FREE standard shipping with $100 purchase

Enter code at the checkout to enjoy FREE Pure Color Envy Lipstick in 420 Rebellious Rose and The Smoother Primer 5ml when you spend $100 or more at Estée Lauder. Plus, FREE standard shipping. While stocks last. T&Cs apply.

Last verified

Coupon code ends

Amazon AU Amazon AU

Up to 20% off select Honest to Goodness products

Save up to 20% off select Honest to Goodness products at Amazon. T&Cs apply.

Last verified

Get deal

Deal ends

Myer Myer

Up to 70% off sale

Enjoy up to 70% off a wide range of clothing, shoes, home appliances and much more at Myer. T&Cs apply.

Last verified

NewFrog NewFrog

FREE shipping on orders over $25

Enjoy FREE shipping when you spend over $25 on electronics, gadgets, home and garden items, sporting goods and more. T&Cs apply.

Last verified

RY.COM.AU RY.COM.AU

FREE shipping on the Ordinary skincare order

Valid when you buy 2 or more products from the Ordinary skincare range. T&Cs apply.

Last verified

Get deal

Deal ends

The Facial Company The Facial Company

Up to 30% off + FREE Australian delivery

Valid on all asap skincare orders at The Facial Company. T&Cs apply.

Last verified

Get deal

Deal ends

The Facial Company The Facial Company

10% off Payot skincare

Save 10% off Payot skincare at The Facial Company. T&Cs apply.

Last verified

Get deal

Deal ends

The Facial Company The Facial Company

15% off selected brands + FREE makeup remover

Use the code to get 15% off top brands including Clinique, Clarins, Ofra and more and receive a FREE makeup remover when you spend over $120. T&Cs apply.

Last verified

Coupon code ends

The Facial Company The Facial Company

12.50% off Hydropeptide products

Enjoy 12.50% off Hydropeptide products at The Facial Company. T&Cs apply.

Last verified

Get deal

Deal ends

Nourished Life Nourished Life

FREE 2.5g Bronzer when you spend over $25 on any Eco Minerals products

Get a FREE 2.5g Bronzer when you spend over $25 on any Eco Minerals products at Nourished Life. T&Cs apply.

Last verified

Get deal

Deal ends

Nourished Life Nourished Life

FREE Acure brightening scrub

Get a FREE mini 30ml Acure brilliantly brightening™ facial scrub plus a reusable canvas makeup bag when you purchase any 2 products from the Acure organics brand. T&Cs apply.

Last verified

Get deal

Deal ends

Nourished Life Nourished Life

50% off select Svens Island products

Get 50% off select Svens Island products at Nourished Life. T&Cs apply.

Last verified

Get deal

Deal ends

The Facial Company The Facial Company

15% off Thalgo skincare and spa products

Enjoy 15% off Thalgo skincare and spa products at The Facial Company. T&Cs apply.

Last verified

Get deal

Deal ends

The Facial Company The Facial Company

FREE gift with your Clinique order

Receive FREE gift with your Clinique order at The Facial Company. T&Cs apply.

Last verified

Get deal

Deal ends

RY.COM.AU RY.COM.AU

Up to 30% off Skinstitut + FREE delivery on All Skinstitut orders

Get up to 30% off Skinstitut plus FREE delivery on All Skinstitut orders at RY.COM. T&Cs apply.

Last verified

Get deal

Deal ends

iHerb iHerb

15% off Azélique lip gloss

Enjoy 15% off Azélique lip gloss, certified vegan at iHerb. Exclusions apply.

Last verified

Coupon code ends

iHerb iHerb

25% off Sunfood products

Save 25% on Himalayan crystal salt, organic cacao butter, MSM lotion and more from Sunfood at iHerb. Exclusions apply.

Last verified

Get deal

Deal ends

David Jones David Jones

Up to 30% off skincare, makeup, fragrance & more

Enjoy up to 30% off Foreo, Clarins, Glassons & more at David Jones. T&Cs apply.

Last verified

Get deal

Deal ends

The Facial Company The Facial Company

20% off Youngblood cosmetics

Valid on Youngblood cosmetics for a limited time only. T&Cs apply.

Last verified

Get deal

Deal ends

RY.COM.AU RY.COM.AU

Up to 25% off Alpha-H skincare

Get up to 25% off Alpha-H skincare at RY.COM. T&Cs apply.

Last verified

Get deal

Deal ends

iHerb iHerb

10% off bath and personal care products

Take 10% off Mild by Nature, Now Foods, Arm & Hammer and more at iHerb. Exclusions apply.

Last verified

Get deal

Deal ends

RY.COM.AU RY.COM.AU

Up to 20% off Dermalogica products + FREE intensive moisture balance trial 7ml

Get up to 20% off Dermalogica products plus FREE Dermalogica intensive moisture balance trial 7ml when you spend over $75. T&Cs apply.

Last verified

Get deal

Deal ends

RY.COM.AU RY.COM.AU

Up to $50 off Cloud Nine hair stylers

Enjoy up to $50 off Cloud Nine hair stylers at RY.COM. T&Cs apply.

Last verified

Get deal

Deal ends

RY.COM.AU RY.COM.AU

20% off Evo haircare

Valid on Evo haircare for a limited time only. T&Cs apply.

Last verified

Get deal

Deal ends

RY.COM.AU RY.COM.AU

25% off PIXI beauty products

Enjoy 25% off PIXI beauty products at RY.COM. T&Cs apply.

Last verified

Get deal

Deal ends

RY.COM.AU RY.COM.AU

20% off Wella haircare + extra 5% off

Get 20% off Wella haircare plus an extra 5% off at RY.COM. T&Cs apply.

Last verified

Get deal

Deal ends

RY.COM.AU RY.COM.AU

20% off + extra 5% off Moroccanoil

Enjoy 20% off Moroccanoil haircare plus an extra 5% off at RY.COM. T&Cs apply.

Last verified

Get deal

Deal ends

RY.COM.AU RY.COM.AU

FREE gift with your Clinique order

Receive FREE gift with your Clinique order at RY.COM. T&Cs apply.

Last verified

Get deal

Deal ends

Clearly Contacts Clearly Contacts

Buy 1, get 1 FREE glasses & sunglasses

Buy 1 and get 1 FREE on any combination of glasses and sunglasses from $35 at Clearly Contacts. T&Cs apply.

Last verified

Coupon code ends

Nourished Life Nourished Life

FREE gift when you spend over $49

Enjoy FREE gift when you spend over $49 on 100% Pure cosmetics range at Nourished Life. T&Cs apply.

Last verified

Get deal

Deal ends

Nourished Life Nourished Life

FREE gift when you spend $50

Receive FREE gift when you spend $50 on Pure products at Nourished Life. T&Cs apply.

Last verified

Coupon code ends

AliExpress AliExpress

Up to 60% off 2 or more items

Save up to 60% off 2 or more items at AliExpress. T&Cs apply.

Last verified

Get deal

Deal ends

Nordstrom Nordstrom

FREE gift ($142 value) with your $39.50 Lancôme purchase

Choose a FREE 7-piece gift with your $39.50 Lancôme purchase at Norsdtrom. Plus, spend $75 and also get a FREE three-piece bonus gift. T&Cs apply.

Last verified

Get deal

Deal ends

Flat Tummy Co Flat Tummy Co

20% off entire brand collection

Enjoy 20% off entire brand collection at Flat Tummy Co. T&Cs apply.

Last verified

Get deal

Deal ends

Flat Tummy Co Flat Tummy Co

Buy 1, get 1 FREE brand tea

Buy 1 and get 1 FREE on brand tea at Flat Tummy Co. T&Cs apply.

Last verified

Get deal

Deal ends

Clearly Contacts Clearly Contacts

$10 off contact lenses order over $99

Get $10 off when you spend over $99 on contact lenses at Clearly Contacts. T&Cs apply.

Last verified

Coupon code ends

The Body Shop The Body Shop

Charcoal wash and mask for $45

Buy charcoal face wash and mask for only $45 at The Body Shop. T&Cs apply.

Last verified

Get deal

Deal ends