These are the brands that all the cool girls will be wearing.
We owe it to ourselves (and our closets) as fashion-conscious women to know who’s bringing the trends to the table. With the easy accessibility and fast-paced nature of today’s fashions it’s easy to blink and miss something great. Whether you’re seeking closet must-haves to last for seasons to come or a fleeting trend that you just can’t miss out on, it’s worth it to know where to get what you want when you want it!
So we wanted to bring these brands to your attention. These are the movers, shakers and trend-makers right now and the cult brands that the fashion crowd is loving. If you're looking to stay on your best fashion-game, here are the cult brands you need to know about in 2018
1. With Jean
We all know that a foundation piece of any wardrobe is the perfect pair of jeans, and With Jean is the brand that is its best friend. An entire clothing label cultivated to complement your favourite denim pieces is where it’s at.
2. Nice Martin
Nice Martin is an ethically-made Australian brand that embodies effortless tomboy chic. Think lots of muted linen and cotton pieces perfect for summer.
3. Matin Studio
Sydney-made and -designed, Matin Studio encapsulates the relaxed, simple Sydney woman’s style with silk, linen and cotton staple pieces throughout.
Posse is designed for the woman who loves vintage classics reimagined for today. Founded in Sydney’s Northern Beaches less than a year ago, Posse is quickly gaining a cult following with its designs.
5. Par Femme
Designed by women for women late last year, Par Femme is an online retailer and brand that is part lifestyle, retail and content. Par Femme itself makes cotton-rib loungewear basics and statement jewellery pieces.
Linen lovers unite, The One is a Sydney brand that is 100% linen, designed and made in Australia. With the ethos that you can go straight from the beach to the bar, The One offers up the perfect closet pieces for summer.
Dyspnea is a confident feminine woman’s dream, self-described as “the lovechild between Rihanna & Noel Fielding, Beyonce & Russell Brand. In short, anyone who doesn’t give a damn what you think”. Think lots of pink, glitter, feathers and gold – perfect statement pieces for party season.