When and where to buy the new Benefit 4-in-1 brow pencil
Just like your favourite pen in primary school, this is about to be a Holy Grail product.
Surely we're not the only ones that remember those 4-in-1 clicker pens. You know the ones, with a blue, green, black and red ink that you couldn't help but try to click every colour down at once? Yeah, they were the best.
So now that there is a brow product similarly based on that design – we're kind of losing it. Benefit only just launched its coloured brow gel and soft blur foundation but this drop is set to be huge!
Benefit has just unveiled the newest product joining its line of makeup, and it's game-changing. The 4-in-1 brow contour pencil is pretty much four brow products in one. The pencil features a lighter and deeper brow shade to contour your brows and give them depth and dimension. There is also an edge-definer and arch-highlighter to clean and shape your brows.
Pretty much you can just go ahead and throw out all your other brow products because you only need one from now on.
On top of that, the pencils themselves will come in five different shades of Blonde, Brown Light, Brown Medium, Brown-Black and Black. Each pencil is formulated to be long-lasting as well as waterproof so you know those brows won't budge all day long.
Jared Bailey, Benefit's Global Brow Expert, stated that this new brow product was created to make those impossible-looking "Instagram brows" people have been striving to create more attainable.
"As brows have really become a fundamental step in everyday beauty, the attention to detail has become more and more refined. To achieve those aspirational brows that you see online, in print, on social media, or even on the streets, you have to use multiple products in multiple shades. And unless you’re a makeup artist or a brow pro, it can be really difficult (not to mention expensive) to grab the right products, in the correct shades, etc.," Bailey explained.
To combat this every day "brow dilemma", Benefit "created four products to help fill, shape, define, and highlight the brow and put them all into one" states Bailey.
When and where can you buy it?
This brow pencil is set to launch 7 August (that's tomorrow, people) online absolutely everywhere and then you'll see this bad boy in stores on August 24. You can shop Benefit Cosmetics from a range of stockists including Sephora, Princess Polly and Adore Beauty.
Stay tuned to @finderstyle Instagram for more information on the best new launches, deals and news.