Which iconic women are the face of Barbie’s latest role models line?

Posted: 8 March 2019 9:47 am

Image: Instagram user barbie

See the inspirational women who are here to pave the way for the next generation of females.

It's International Women's Day (IWD), which means we're taking a day to celebrate how fabulous we females truly are. And here to help us do exactly that is multinational toy manufacturing company Mattel. Celebrating both IWD and Barbie's 60th birthday, the company has just shown off a new range of Barbie Role Models.

In an effort to inspire future generations of females, the Barbie brand has committed to highlighting empowering role models to show little girls that they can be anything they want to be. If that isn't the message we need to hear this International Women's Day, I don't know what is.

The Role Models line, also called "Sheroes", introduces women from all walks of life to ensure that every girl has a female role model that resonates with them and their own story. The range includes dolls modelled on 20 different females aged from 18 to 85 years old from 18 different countries.

So which inspiring women made the cut?

  • Yara Shahidi – actress, model and activist (USA)
  • Naomi Osaka – professional tennis player (Japan)
  • Adwoa Aboah – activist and supermodel (UK)
  • Kristina Vogel – cycling champion (Germany)
  • Dipa Karmakar – gymnastics champion (India)
  • Chen Man – visual artist (China)
  • Melodie Robinson – sports journalist and presenter (New Zealand)
  • Karla Wheelock – mountaineer, writer and lecturer (Mexico)
  • Tessa Virtue – ice dancing champion (Canada)
  • Lisa Azuelos – director, writer and producer (France)
  • Eleni Antoniadou – scientist in Regenerative Medicine and Bioastronautics (Greece)
  • Rosanna Marziale – chef (Italy)
  • Ita Buttrose – journalist and editor (Australia)
  • Tetsuko Kuroyanagi – actress, talk show host, UNICEF Goodwill Ambassador and author (Japan)
  • Mariana Costa Checa – entrepreneur and activist (Peru)
  • Iwona Blecharczyk – professional truck driver (Poland)
  • Gülse Birsel – screenwriter and columnist (Turkey)
  • Maya Gabeira – big-wave surfer (Brazil)
  • Lyasan Utiasheva – TV show host and rhythmic gymnastics champion (Russia)

View this post on Instagram

A post shared by Barbie (@barbie) on Mar 7, 2019 at 9:03am PST

The role model dolls are a key part of the Dream Gap Project, which is a global initiative aimed at giving girls resources and support to help them reach their full potential. The new role models line comes after a long history of criticism over the original Barbie models, with claims that the doll was an unrealistic depiction of women and lacked diversity.

In recent years, the company have made huge attempts to overthrow this negative feedback. Barbie dolls of all shapes, sizes and ethnicities have been created, with a new range of Barbies with disabilities recently added to the mix.

When and where can you shop the collection?

Unfortunately, it doesn't look as though the Sheroes line is going to be available for purchase. That being said, you can still shop other lines of inspirational and career Barbies from usual toy stockists like Target Australia and Myer.

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