30+ Australian stores and brands donating profits to the bushfire appeal
Here are some of the retailers donating profits and proceeds to those affected by the fires if you're planning on doing any shopping.
Fires are currently tearing their way across Australia in one of the worst bushfire seasons the country has ever seen. It's left a multitude of Australians wanting to help through donations and volunteering. Celebrity comedian Celeste Barber has raised a whopping $30 million (and it's still rising) and singer P!NK also donated $500,000. We've also seen many donate clothes and food to those who have lost their homes and belongings.
But in a new heartwarming movement, many retailers and brands across the country are stepping up and donating their proceeds and profits to the cause. This means that if you choose to shop at any of the below retailers, a percentage or all profits from your purchase will go towards aiding those affected by the fires. As hard as times like these are, it's incredible to see retailers both big and small trying to do their part.
You can check out the list below and we will be updating this list throughout the day to try our best to get as many retailers on here:
- Marks & Spencer: On the 10th of January, they will donate 100% of their online sales from marksandspencer.com/au equally between NSWRFS, CFA, SACFS, Wildlife Victoria, and Australian Red Cross
- Arms of Eve: Donating 100% of all profits from Jan 5- Jan 12 to NSWRFS, Red Cross and Wires
- Aura: Donated directly to various funds and currently working on a project to support the wildlife
- Boehm Intimates: Donated directly to multiple donation funds
- Cedar & Onyx: 25% from all sales over January will be donated to NSWRFS
- Covet Shoes: 20% of profits until 12th Jan
- Miss Lippy: 50% of ALL January online sales to NSWRFS
- Ms Kensington: all profits made over January will be donated to the Red Cross Bushfire Disaster Relief Fund
- Susan Driver: Donating all sales of limited edition pieces until end of Jan and 100% profit from Oceania collection until end of Jan
- Camilla: CAMILLA Archive Auction, taking place on Friday, with revenue being donated to ongoing fire assistance. The CAMILLA Archive Auction will be a 3 day eBay auction – Friday 10thJanuary – Sunday 12th January.
- Temple & Webster: donating 100% of profits on 9 January to the Australian Red Cross
- Ally Fashion: have committed to donating 100% of sales from their canvas bag tote range to the NSW Rural Fire Service
- General Pants: Donating 100 per cent of its profits on Thursday, January 9, to the Australian Red Cross
- Tony Bianco: Donating 100% of our online and in-store profits on Saturday 11th January to the Australian Red Cross and WIRES
- Ryderwear: 100% of profits from 7 January sales will be donated to South Australian CFS Volunteer Support Fund
- The Daily Edited: 100% of proceeds from all online sales on the 6 January will go towards supporting the bushfire relief.
- ModelCo: 100% of all profits made in online sales on the 6 January to the New South Wales Rural Fire Service and WIRES Wildlife Rescue.
- Peta and Jain: 100% of all profits from online sales from the 6 Jan to 10 Jan will be donated to WIRES Wildlife Rescue.
- Restated Vintage: 100% of profits from all sales in January will be donated to the New South Wales Rural Fire Service.
- Bushy Underwear: 100% of profits will be donated towards the Bushfire Disaster Appeal for the 'foreseeable future'
- Lylou: $20 will be donated to WWF Australia for purchases made before 10 January.
- Atoir: 100% of all profits in January via online sales will go to The Australian Red Cross Disaster Relief.
- Mellow Cosmetics: 100% of all profits from the sale on the 6 January of lipsticks will go to Australian Red Cross, WIRES and the New South Wales Rural Fire Service.
- Hush Puppies Australia: 100% of all sales made in-store and online will be donated to The Australian Red Cross and WIRES.
- Lil and Emm: 100% of online sales from 6 January will be donated to New South Wales Rural Fire Service and WIRES Wildlife Rescue.
- The Woodsfolk: 50% of all online profits this week (ending 13 Jan) will be donated to Australian Red Cross and WIRES.
- Soho Boutique Bendigo: 100% of profits on 6 January will be donated to Wildlife Victoria and the Celeste Barber Fundraising Trust.
- By Brooke: 100% of profits from purchases on 6 January will be donated to the bushfire crisis.
- Arcadia Collective: 50% of profits made on 6 January will go towards those affected by the bushfires.
- Milan The Label: 25% of purchases from Monday 6 January and Tuesday 7 January will be donated to WIRES Wildlife Rescue, Australian Red Cross and the New South Wales Rural Fire Service.
- Mamph Collection: 50% of profits from orders on the 6 January will go towards those being affected by the fires.
- Acler Woman: 100% of profits for Monday 6 January and Tuesday 7 January will be donated to Australian Red Cross.
- Sant and Abel: 10% of sales will be donated to Port Macquarie Koala Hospital and 10% to Red Cross Australia for the rest of the summer.
- Knots for Darling: 15% of the entire summer sales will be donated to Red Cross Australia and Country Fire Service South Australia.
- Margot Mai: 100% sales till 11 Jan will be donated to the Australian Red Cross and RSPCA Bushfire Appeal.
- Kindling Clothing: 100% of this week's (ending 10 Jan) profits are being donated to fire relief services.
- Print Safari: 20% of sales until the end of January are being donated to fire relief services.
- Status Anxiety: 100% of profits from 5 Jan will go towards Australian Red Cross.
- Fashion Boundary: 10% of sales will be donated to Red Cross Australia till the end of January.
- The Other Bag: 100% of this week's (ending 12 Jan) profits will be donated to Red Cross Australia.
- Frank Body: 100% of A-Beauty Scrub sales will be donated to Wires Wildlife Rescue, Country Fire Service and NSW Rural Fire Service throughout January.
- Noble Label: 10% of all sales are being donated to the New South Wales Rural Fire Service.
- Goldie + Ace: 100% of January's profits will be donated to emergency services and clothing for affected communities.
- Haus of Dizzy: 100% of profits on its Indigenous Pride Stud throughout January are being donated to fire-affected Aboriginal communities.
- Cheese Celebration: 100% of profits from any online sales donated to NSW Rural Fire Services & NSW Wildlife Information Rescue and Education Service until Sunday 12th June.
Here is a list of other retailers who have already donated towards the bushfire appeal:
- Bared Footwear: Donated $15,000 to Salvation Army
- Country Road: $100,000 donated to the Australian Red Cross
- Spell: $20,000 donated to Country Fire Authority
- MECCA: $100,000 to the Red Cross bushfire recovery
- The Body Shop Australia: $25,000 donated to Australian Red Cross
- David Jones: $100,000 to the Australian Red Cross Disaster Relief and Recovery Fund
- Bondi Boost: $30,000 donated and created a raffle to help raise funds for Wires Animal Rescue and the Australian Red Cross. By purchasing a $10 raffle ticket you go into the raffle for the chance to win a $500 BondiBoost Bundle Pack
- Bared Footware: $15,000 donated to the Salvation Army
- Glassons: $60,000 to The Australian Red Cross
- Forever New: $100,000 to the Australian Red Cross Disaster Relief and Recovery Fund
- Calvin Klein: $100,000 to the Australian Red Cross Disaster Relief and Recovery Fund
- Boody: donating $10,000 to the cause, with $5,000 going towards the Australian Red Cross and $5,000 going towards WIRES.
- Boohoo & Nasty Gal: donate a further $100,000 to WIRES Wildlife Rescue, $100,000 to Red Cross Australia and $100,000 to the New South Wales Rural Fire Service in support of the ongoing bushfire relief efforts.
- Outland Denim: will be donating $30,000 worth of jeans to Thread Together
It's a time where all our hearts are breaking and you might be feeling a little helpless. Just remember that every little bit counts no matter how big or how small.
If you're interested in more ways you can donate then check out our guide on how to help those affected by the Australian bushfires.