Australian sale events in 2022

Posted: 13 May 2022 9:00 am
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Plan your shopping sprees ahead of time with our run-down of the biggest Australian sales events in 2022.

Most people are aware that Boxing Day and Black Friday are great times to grab an online bargain. However, this is just the tip of the sales iceberg.

Over the next few months, Australian shoppers will be able to score huge discounts by taking advantage of multiple online sales. But keeping tabs on all these different shopping events can be tricky! That's where this list comes in.

From Valentine's Day to the diametrically opposed Singles' Day, here are the online sales Aussies need to know about. To make life easier, we've included Save The Date icons for key shopping events – simply click on your preferred app to add the sale to your online calendar.

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      • eBay Plus Weekend. eBay Plus Weekend is an annual online shopping event exclusive to Plus members. Despite the name, it typically runs for 7 days starting on a Friday. (Last year's sale began on 27 May and ended on 2 June, for example.) You can expect to receive a flat 20% discount on thousands of items, plus time-limited deals with up to 80% off. eBay has not announced a date yet, but towards the end of May is a likely bet. Head to Finder's eBay Plus guide for more information.

    • Click Frenzy Mayhem. Click Frenzy Mayhem is the premier Click Frenzy sale (there's also Click Frenzy Travel and Click Frenzy JuLove, plus several other sales that tie into wider sales events like Boxing Day). This year, the event is taking place on 24 May.


      • EOFY sales. The End of Financial Year sale technically takes place on 30 June but plenty of sales will be starting early (as well as spilling over into the new month). We're anticipating sales on everything from home appliances and TVs to fashion and beauty products. Bookmark our sales hub and start checking in mid June.
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      • Winter sales. As Aussies shiver their way through the middle of winter, retailers will start looking to clear their stock to make way for the season ahead. You can expect the big winter sales to start around mid June through to the end of August. In addition to slashed winter fashion, you should also be able to score bargains on heaters, electric blankets and other winter-focused goodies from retail appliance stores.

    • Click Frenzy JUlove. The Click Frenzy JUlove sale takes place on 26 July and gifts customers with some excellent discounts in the lead up to EOFY.


      • Amazon Prime Day. Amazon Prime Day is a huge deal in the US where the annual sales event rivals Black Friday. It is also gaining traction in Australia thanks to some seriously killer deals across gaming, homewares and tech. As the name suggests, Amazon Prime Day is chiefly aimed at Prime customers which is Amazon's monthly subscription service. A 2022 date has yet to be announced, but analysts are predicting 13 July. Head to Finder's Amazon Prime Day sales hub to see the best deals so far.
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    • Christmas in July. Christmas in July is just as good an excuse for an online sale as any other. Various online retailers will be getting in on the celebrations with festive food, Christmas sweaters and popular gifts selling at reduced prices. The sales should kick off the week preceding 25 July.


      • Last chance winter sales. If you managed to avoid the temptation of winter sales in July, your patience is about to be rewarded. Most retailers will slash prices even further during August in a bid to get rid of their remaining winter stock. The downside is that you won't have long to wear your purchases before the weather warms up – think of it as building a cheap winter wardrobe for 2023.

    • Afterpay Day. Afterpay Day is a Black Friday-esque sale run across multiple retailers with an emphasis on using the Afterpay platform which lets you pay off a purchase in 4 instalments. (You can also purchase most of the deals outright, if you prefer). The next Afterpay Day sale will take place between 18-21 August. You can expect to score up to 70% off across fashion, homewares, tech, luxury brands and more during the sale. Check out the best deals so far at our Afterpay Day hub.
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      • Father's Day. Father's Day takes place on 5 September this year. You can expect to see multiple dad-friendly sales in the preceding weeks, particularly across men's fashion and gadgets. You can take a look at the sort of deals that will be on offer by visiting our Father's Day sales hub.
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    • Vogue Online Shopping Night.
      Vogue Online Shopping Night (also known as VOSN) is a fashion-centric online sale that takes place twice per year in April and September. We don't have dates for the September sale yet, but 13 September is a reasonable bet. The 38-hour shopping event is one of the only times of the year that you'll see big discounts on designer brands.


    • Black Friday "early-bird" sales. Black Friday doesn't officially kick off until late November (see below). However, most major retailers will have their Black Friday online sales hubs up and running well before this date. Over the past few weeks, we've seen Black Friday pre-deals from Amazon, Dyson, Apple, eBay and The Good Guys. In other words, the year's biggest shopping season has already started.
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    • Singles' Day. As its name implies, this is an anti-Valentine's Day sale aimed at unattached shoppers, with an emphasis on buying gifts for yourself. It takes place on 11 November (the four "1s" in the date are meant to represent single people). You can find out more about the sale on Finder's Singles' Day hub.
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      • Diwali. This Hindu festival of lights is a great time to pick up discounts on a fantastic range of consumer products. The festival itself lands on 4 November this year, and we're expecting to see a week-long sale event in the lead up to the celebration.

    • Black Friday. This annual US shopping event has recently become one of the biggest shopping events in Australia, giving Boxing Day a real run for its money. Every year, more and more retailers are getting on board and the discounts seem to get better and better. Make note of Friday, 25 November to enjoy big discounts just in time for Christmas. Find out more about this event on Finder's Black Friday sales hub.
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  • Cyber Monday. Cyber Monday was originally conceived as the "Internet version" of Black Friday. However, seeing as most Black Friday deals are now available online, the sales have sort of merged together. Most retailers now run the same deals from Friday through to Monday, including the weekend. This year it falls on 28 November.
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      • Green Monday. Green Monday is hosted on the second Monday of December, which is 5 December this year. It marks the cut off date for delivery in time for Christmas, although recent improvements to shipping has blurred the date somewhat. Nevertheless, online retailers are likely to offer discounts for last-minute shoppers during this time period.

      • Free Shipping Day. This is the last day that Australian retailers will guarantee delivery before Christmas for online shoppers. (As above, this date is a lot greyer than it once was.) Select Australian retailers will be offering free delivery on online orders on this day. 2022's Free Shipping Day is on 15 December.

    • Boxing Day. Despite stiff competition from Black Friday and Prime Day, Boxing Day remains one of the biggest shopping events in Australia. It's one of the best times of year to score discounts on big ticket items like TVs and whitegoods. For the traditional shoppers out there, it's also one of the few sales on this list that will have a massive presence in physical stores. Mark 26 December on your shopping calendar.
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