australian flag

Who’s offering Australia Day sales in 2017?

Find out which retailers are offering Australia Day sales in 2017. Where will you be snapping up bargains?

To the savvy shopper, Australia Day is more than backyard cricket and Triple J's Hottest 100. It's also when retailers offer up huge bargains to be had – if you know where to look.

Australia Day Sales, Deals, & Promotions

Australia Day sales go True Blue

Shop the True Blue Australia Day Sales here

Retailers will capitalise on the celebrations offering attractive deals on a range of goods designed to be enjoyed on the day itself. Australian manufacturers might also provide discounts on Australian-made goods to coincide with the celebrations of our nation and to support local businesses.

There is also an annual sale on Australia Day called the True Blue Sale. It's a chance for Australian brands to offer discounts to their loyal Aussie customers. You can check out the full list of sales on the True Blue Sale home page.

What kinds of things can you find on sale?

The following categories of items may be discounted as a result of retailers trying to remain competitive during the celebrations around the country. Products and images are used for illustrative purposes only.

Australian Car Flags from Australian Flag Makers

This Item comes as a pair, x2 Australian Car flags Flag Size 12" x 18" The material is 200D knitted polyester high grade for highways The flags are hemmed and double stitched Car flag pole is 50cm and stiff hard plastic that will not brake.

View details

$99 Bargain Mixed Dozen from CrackaWines

A random selection of wines from all around the world. Reds, Whites, Rose, you name it, it's in here.

View details

Mantra Sonic Bodyboard 37 to 42 inch - Blue from SurfStitch

Make your kids' surfing experience unforgettable with this Mantra Sonic Bodyboard.

View details

Tips for Australia Day sales

Australia Day isn't a well known day for shoppers, but this doesn't mean there aren't bargains to be had. As mentioned above, retailers will have amassed a large amount of goods to sell in anticipation of Australia Day celebrations. Some may also stock Australian products and wish to sell these at discounted prices.

Here are some tips when shopping during the Australia Day period:

Compare. Unfortunately there'll be two types of retailers selling goods on Australia Day. Some retailers will buy products at cheap prices and in bulk so they can fulfil their customer's needs and still offer a discount. Others might keep their prices steady or even inflate them. Do your research by making calls or browsing similar products online to ensure you're not being ripped off.

Avoid Australian-themed merchandise if you don't need them. Everyone wants to display a bit of Aussie pride on Australia Day, so it's easy to see why many will want to buy merchandise and clothing with Australian flags and other national symbols on it. If the item you're looking for doesn't really need an Australian-flag printed on it you might want to avoid it: some retailers will discount these pieces, but others might jack prices up.

Australia Day shopping hours

Most larger department stores and supermarkets will be open on Australia Day; however, smaller specialty stores may not be open. Stores may also have shorter trading hours. For more information log onto the trading hours section of the shopping centre you wish to visit on the Australia Day public holiday, or give them a call if you know their number.

Australia Day events and history

Australia Day coincides with the day the First Fleet sailed into Sydney Cove, 26 January 1788. In 1838 the day was proclaimed as a public holiday to be celebrated each year and later in 1946 a committee was established in Melbourne to provide information about the day, followed by the other states. By 1994, all Australian states and territories were celebrating Australia Day on the same day.

Australia Day coincides with celebrations in every state and territory. Each year the Australian of the Year Award is also handed out. The city these awards take place in alternates between Brisbane, Canberra, Sydney and Melbourne.

information on Australia Day

Jeremy Cabral

Jeremy is a publisher for, he is also a personal finance all-rounder specialising in: Credit Cards, Savings Accounts, Personal Loans, Home Loans & Online Shopping.

Was this content helpful to you? No  Yes

Related Posts

Ask an Expert

You are about to post a question on

  • Do not enter personal information (eg. surname, phone number, bank details) as your question will be made public
  • is a financial comparison and information service, not a bank or product provider
  • We cannot provide you with personal advice or recommendations
  • Your answer might already be waiting – check previous questions below to see if yours has already been asked

Finder only provides general advice and factual information, so consider your own circumstances, read the PDS or seek advice before you decide to act on our content. By submitting a question, you're accepting our Terms and Conditions and Privacy Policy.
Ask a question