Asus Zenphone 3: Specifications, pricing and Australian availability

Alex Kidman 31 May 2016


Asus has announced three new premium Android smartphones at Computex targeting the high-end market with mid-range price points.

At the Computex trade show in Taiwan, it’s more usual to see a new graphics card or laptop than it is a new smartphone, but that doesn’t mean it never happens. Alongside a new domestic robot appliance ("Zenbo") and new 2-in-1 Windows Transformer tablets, Asus has also announced three new Android smartphones.

The Zenfone 3 is the effective baby of the group, although that seems like a misnomer for a phone with a 5.5 inch screen, Snapdragon 625 processor and 4GB of RAM. The Zenfone 3 Deluxe ups the ante with a 5.7 inch display, 6GB of RAM and the Snapdragon 820 found in phones such as the HTC 10 and LG G5. The Zenfone 3 Ultra is the largest of the range with the biggest battery, but it’s actually less computationally powerful than the Deluxe, featuring a 6.8 inch display, Snapdragon 652 processor and 4GB of RAM.

Asus hasn’t formally announced Australian availability yet for the new phones, and Australia isn’t typically a market where it directly offers handsets. That being said it’s likely that at least one direct importer will offer the Zenfone 3 range when they become available later this year.

It’s expected that the Zenfone 3 will cost from US$249 depending on specifications, while the Zenfone 3 Deluxe will sell from US$499 and the Zenfone 3 Ultra will retail starting at around US$479. At current conversion rates, and applying GST, that would equate to around $380, $765 and $735 respectively, which is aggressive pricing, especially for the Zenfone 3 Deluxe.

Here’s how the specifications for the three new phones compare:

Asus Zenfone 3Asus Zenfone 3 DeluxeAsus Zenfone 3 Ultra
OSAndroid 6.0Android 6.0Android 6.0
Screen size5.5in5.7in6.8in
Display density400386323
ProcessorSnapdragon 625Snapdragon 820Snapdragon 625
Rear camera16MP23MP23MP
Front camera8MP8MP8MP

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8 Responses to Asus Zenphone 3: Specifications, pricing and Australian availability

  1. Default Gravatar
    Anthony | August 13, 2016

    When will i be able to buy ZenFone 3 Ultra 128gb in Australia.

    • Staff
      Alex | August 15, 2016

      Hi Anthony,

      As noted in the article, Asus has yet to announce formal availability of the ZenFone 3 Ultra in Australia; you may have some luck with direct importers in securing a phone that way.



  2. Default Gravatar
    Kevin | August 10, 2016

    where am I able to buy a zenfone in Australia?

    • Staff
      Chester | August 10, 2016

      Hello Kevin,

      Thanks for your question.

      Zenfone is currently available in Australia thru mobile service providers or as phone only purchase. To know more on how you may avail this handset you may check first the available plans that will suit your lifestyle and requirements by clicking on this link.

      I hope this helps.


  3. Default Gravatar
    Ray | August 9, 2016

    Hi, can you tell me if the asus zenfone 3 deluxe is going to be available in Australia . if so what price would it be and what release date.
    regards Ray

    • Staff
      Chester | August 9, 2016

      Hello Ray,

      Thanks for contacting us in regards to your handset enquiry.

      The ZenFone 3 as of July 2016 is at $240 (AU$ 317.65), the Deluxe is for $499 (AU$ 660.44) and the Ultra stands at $479 (AU$ 633.97) (if purchased without a plan) . The Zenfone 3 is currently available across the country and you may contact your preferred service provider to avail and this handset.

      Hope this helps.


  4. Default Gravatar
    Khush | July 19, 2016

    Asus Zenfone 3 Delux.
    Does it come with a dual sim “ACTIVE” variant?

    • Staff
      Chester | August 9, 2016

      Hello Khush

      Thanks for contacting us in regards to your Asus Zenfone 3 Deluxe enquiry.

      Yes the Asus Zenfone 3 Deluxe offers 2 sim slots that you may use.


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