Amazon Prime Day sports deals 2021
Amazon has just announced this year's Prime Day dates, and there's no better time to save big on sportswear and equipment.
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Amazon Prime Day is relatively new to the sale event calendar, but it's still giving high-profile events like Black Friday a run for their money. This year's event is scheduled to start at midnight on 13 October, and we're anticipating huge discounts on sporting essentials.
From innovative clothing and sport-specific footwear to yoga mats, exercise machines and beyond, Amazon Prime Day is offering some of the hottest deals and discounts we've seen all year right now. And, with this limited 24-hour sale shopping window being so close to the festive season ahead, you won't want to miss out on the many fabulous discounts listed below.
Scroll on to see all the very best deals on sports-based essentials on offer throughout the Amazon Prime Day event.
While you wait for the next Amazon Prime Day, here are some other sport deals:
What is Amazon Prime Day?
Amazon Prime Day is now one of the most highly anticipated and exclusive dates in a shopper's calendar. The event is hosted on an annual basis and now rivals the most prolific sale events including the likes of Black Friday and Cyber Monday. However, unlike these massive shopping events, Amazon Prime Day is regarded for its exclusivity. As only Amazon Prime members can access this exciting event, we'd recommend seizing the day and signing up for your free trial of Amazon Prime.
When is Amazon Prime Day 2021?
This year, Amazon has been mixing things up and instead of hosting its traditional mid-July event, the sale has been scheduled for October! Yep, that's right! This global retailing giant is hosting a two-day event that will run from midnight on 13 October through to 11:59pm on 14 October, making this year's sale the biggest Prime Day event to date.
How to score pre-Prime Day sales
As with the majority of Amazon Prime sales, pre-sale discounts will start to appear as the event draws closer. Last year, the deals and discounts started as early as two weeks before the official date, and Prime Members were granted access to some wow-worthy deals, including 40% off Kindle Unlimited memberships as well as a discount on Amazon music streaming.
Another way you can access early Amazon Prime Day deals is via your Echo. Last year, Alexa handed out exclusive savings to Echo owners two hours before the sale even began. Start asking your Echo about Prime deals from about 9pm the night before the official date of the sale and see whether you can snag a deal in advance.
Can you preview Amazon Prime Day deals?
If you ask Alexa, you may be able to uncover insider info on many of the exclusive deals days ahead of Prime Day, giving you a sneak peek of what's to come. Bear in mind that Amazon Prime Day is laid out in what it calls "Lightning Deals", which only last for a very limited time before they're gone. As such, it pays off to know exactly what you're looking for before you start to shop.
Amazon Prime Day shopping tips
As with every major sale event, there are plenty of things to think about in advance of your Amazon Prime Day shopping spree. Do a little research and ensure you shop smarter during this year's event. Scroll on to see our top tips for picking up the best deals on Prime Day:
- Know when to strike and when to pass. The Prime Day Lightning Deals land thick and fast with new ones arriving as often as every five minutes. This can quickly turn your online shopping spree into a frenzy. While you do need to act fast to secure the products you want, don't be tempted to hit the "Add to Cart" button on every single sale item that flashes across your screen. Whenever possible, take the time to do a quick Internet search to confirm that the Prime Day price really is as good as it presents itself.
- Always read the fine print. Some Prime Day deals, particularly on electronics such as TVs, smart devices and computers, won't reveal the brand name and model number until just seconds before the sale drops, so ensure you double-check these details before jumping on a low price.
- Plan ahead. Never, ever go into a sale event without a list. Take some time before the sales start to think about what it is that you actually need or want to buy. By giving your sale shopping spree a purpose, you'll stop yourself from walking away with a bunch of stuff you didn't really want or need.
- Check reviews. Sale events can make you feel pressured to snatch up a discount which could cause you to skip reading through the product reviews as carefully as you usually would. This step is vital unless you're already familiar with the product and know for sure it's what you want.
- Compare prices. As Amazon Prime Day is being launched close to Black Friday this year, it's a good idea to check out competitor prices online. By now, other retailers are very aware of Amazon's biggest deal day of the year, so there's a chance you could find similar or even better deals by shopping around.
- Voice shop. If you have an Echo device, take advantage of exclusive deals by voice shopping with Alexa.
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