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Amazon Prime Day software deals 2020

Amazon has announced its annual members-only sale dates and now is the best time to secure software at a steal.

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Amazon software deals

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Amazon Prime Day is a relatively new yet unmissable sale event that Prime members look forward to year-round. This year's sale is scheduled to start at midnight on 13 October, and the anticipation while we wait to see what discounts will be offered on software this year is palpable.

For this year's sale, we're seeing some of the biggest deals and discounts on software we've witnessed this year. Seize the day and secure the software that you want during this limited time sale event.

Scroll on to see all the very best opportunities to save on software throughout the Amazon Prime Day event. Take it from us, these deals and discounts are too hot to miss!

While you wait for the next Amazon Prime Day, here are some other software deals:

Squarespace Squarespace

Up to 28% off plans

Select a plan and enjoy up to 28% off the award-winning website design at Squarespace. T&Cs apply.

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Torguard Torguard

50% off lifetime discount + 1 month FREE on all billing plans

Valid for both new and current TorGuard users. T&Cs apply.

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Vistaprint Vistaprint

FREE 30 days of website builder

Enjoy FREE 30 days of Vistaprint's most popular website builder. T&Cs apply.

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VyprVPN VyprVPN

81% off 2 year plan

Unblock content and stream from anywhere with 81% off at VyprVPN. T&Cs apply.

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Better World Books Better World Books

US$9 off your first 6 books + US$1.50 off each additional book

Save big on comics, graphic novels, business, fiction, romance and more at Better World Books. Includes thousands of new titles. T&Cs apply.

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Kobo Kobo

Up to 75% off horror and thriller eBooks

Valid for a limited time only at Kobo. While stocks last. T&Cs apply.

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Kobo Kobo

FREE 30-day trial + FREE on your first audiobook

Enjoy a FREE 30-day trial and get your first audiobook for FREE at Kobo. T&Cs apply.

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Telstra deals Telstra deals
Ends soon!

Pre-order the new iPhone 12

Add the iPhone 12 to Telstra's extra large mobile plan and get $50/month bill credit for 12 months.180gb for $65/month (plan only) was $115/month. T&Cs apply.

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Get deal
Ends soon!

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IPVanish IPVanish

50% off all plans

Score 50% off all IPVanish plans. Hurry, limited time only. T&Cs apply.

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Amazon Amazon

FREE 30-day trial: Audible

Join Audible now and get your first audiobook for FREE with 30-day trial. Valid for new customers only. T&Cs apply.

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Amazon Amazon

Amazon Music Unlimited: 4 months for just $0.99

Enjoy unlimited access to more than 60 million songs with Amazon Music Unlimited. New subscribers only. T&Cs apply.

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Avast Software Avast Software

30% off small office protection

Complete online security for small businesses that want robust, real-time protection against ransomware and the latest cyberattacks.

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IPVanish IPVanish

Up to 73% off no-logs VPN service

Get up to 73% off for no-logs VPN service which includes no device connection caps and 250GB of encrypted cloud storage at IPVanish. Offer valid for new subscribers only. T&Cs apply.

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it pays to blog it pays to blog

$9.95 get your copy today

Create an income-generating blog for $9.95. T&Cs apply

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Kaspersky Kaspersky

30% off site-wide

Enjoy 30% off Kaspersky Total, Internet, Small Office Security and more. T&Cs apply.

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NordVPN NordVPN

58% off 2-year plan

Get 58% off NordVPN 2-year plan, valued at $4.99/month. Hurry, this deal won't last long. T&Cs apply.

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Vistaprint Vistaprint

FREE social templates

Choose from a variety of DIY designs, then customise, download and post at Vistaprint. T&Cs apply.

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Catch Catch

Up to 80% off today's Catch deals

Enjoy up to 80% off today's deals of beauty, clothing, accessories, home appliances, sports, gadgets and much more at Catch. Conditions apply.

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Goose VPN Goose VPN

FREE month for every new friend

Enjoy FREE month for every new friend who joins GOOSE VPN. T&Cs apply.

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Lawpath Lawpath
Exclusive

Get 40% off the Essentials plan

Offer is only available for new customers and cannot be used in conjunction with any other offer. Exclusion. T&C apply.

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Exclusive
PureVPN PureVPN

1-month plan for $10.95

Buy 1-month VPN plan for $10.95 at PureVPN. 31-day money back guarantee. T&Cs apply.

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PureVPN PureVPN

62% off for 1-year plan

Enjoy the world fastest VPN service with 63% off 1-year plan for just $4.08/month. 31-day money back guarantee. T&Cs apply.

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PureVPN PureVPN

74% off for 2-year plan

Enjoy the world fastest VPN service with 70% off 2-year plan for just $3.29/month. 31-day money back guarantee. T&Cs apply.

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Monday Monday

18% off yearly

Get the annual plan at monday.com and save 18% off. T&Cs apply.

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PandaPow PandaPow

1 month of Panda Pow Classic VPN for $9

Instant Activation, 3 Simultaneous Connections, 7-Day Money Back Guarantee.

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VyprVPN VyprVPN

71% off 1 year plan

Get VyprVPN's annual subscription plan now for 71% off. T&Cs apply.

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Lumen5 Lumen5

Video content creation plans from just $19

Choose the plan that's right for you. Including custom colours, styles, up to 200M stock photos, videos and more at Lumen5. T&Cs apply.

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Monday Monday

FREE trial

Start using monday.com today. Try it now for free. No credit card needed. T&Cs apply.

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InVideo InVideo

$10 a month for video content

Visit InVideo now and create a year’s worth of video content for less than $10 a month. T&Cs apply.

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InVideo InVideo

25% off all plans

Enjoy 25% off all InVideo plans. Hurry while it lasts. T&Cs apply.

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Avast Software Avast Software

20% off Premium Security

Enjoy 20% off Premium Security protection for all of your computers, phones and tablets. T&Cs apply.

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AVG AVG

30% off internet security business edition

Protects your business from viruses, malware, ransomware, spam, phishing and more with this 30% off internet security business edition at AVG. T&Cs apply.

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ESET Software ESET Software

Secure all your devices with ESET

Get the best annual security with ESET; Smart Security Premium for $79.95, ESET Internet Security for $59.95, and ESET NOD32 Antivirus for $49.95.

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CyberLink CyberLink

30-days trial version

Enjoy 30-days trial version of Power2Go 13 Essential at CyberLink. Conditions apply.

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Better World Books Better World Books

20% off 4 or more Bargain Bin books

Save 20% on 4 or more used architecture, art, business, children's books and more at Better World Books. T&Cs apply.

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ozgameshop.com ozgameshop.com

Games and accessories under $10

Shop for games and accessories for just $10 or less at ozgameshop.com. T&Cs apply.

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Getflix Getflix

50% off yearly subscription

Valid for a limited time only. T&Cs apply.

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AVG AVG

20% off secure VPN for Mac

Enjoy 20% off secure VPN for Mac at AVG. T&Cs apply.

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VMWare VMWare

10% off your first order

Get 10% off your first order at VMWare. Valid for new customers only. Conditions apply.

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Setapp Setapp

FREE 7-Day Trial on best apps for Mac

Enjoy the best apps for Mac on one suite in seven days for FREE. T&Cs apply.

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What is Amazon Prime Day?

Amazon Prime Day is now one of the most highly anticipated and exclusive shopping dates ever. The annual event even rivals Black Friday and Cyber Monday. However, unlike those huge shopping events, Amazon Prime Day is only accessible to Amazon Prime members, meaning that there’s no better time to sign up for your free trial of Amazon Prime.

When is Amazon Prime Day 2020?

This year, Amazon has shaken things up, and instead of hosting Prime Day in mid-July, the sale has been scheduled for October. The online giant is hosting a two-day event that will run from midnight on 13 October through to 11:59 PM on 14 October, ensuring that this year’s sale is even bigger than last year’s 36-hour extravaganza.

How to score pre-Prime Day sales

Stay alert and keep a lookout for pre-sale discounts in the lead up to the event. Last year, exclusive deals started as early as two weeks prior to the Prime Day event, and Prime Members had access to 40% off Kindle Unlimited memberships as well as a discount on Amazon music streaming.

Another way you can access early Prime Day deals is to ask your Echo for any early deals. Last year, Alexa doled out exclusive savings to Echo owners two hours before the actual event kicked off. Try asking your Echo about Prime deals at around 9pm the night before the official date.

Can you preview Amazon Prime Day deals?

If you ask Alexa, there is a chance that you’ll be able to learn about some exclusive deals days before Prime Day starts, giving you that highly-coveted sneak peek of what’s to come. Bear in mind that Amazon Prime Day is laid out in what it calls “Lightning Deals”, which only last for a very limited amount of time before they’re gone. So it pays off to know exactly what you’re looking for before you open the app.

Amazon Prime Day shopping tips

As with all major sales events, there are pros and cons to shopping on Amazon Prime Day. You can score some of the best deals seen all year by knowing what to look for and doing some research beforehand. Here are our top tips for picking up the best deals on Prime Day:

  • Know when to strike and when to pass. The Prime Day Lightning Deals are released as often as every five minutes, which can quickly turn an online shopping spree into a frenzy. While you do need to act fast to secure the products you that really want, don’t just hit the “Add to Cart” button on every single item that flashes across your screen. Where possible, take the time to do a quick Internet search to confirm that the Prime Day price really is as good as it gets.
  • Always read the fine print. Some Prime Day deals, particularly on big-ticket electronics like TVs and smart devices, hide the brand name and model number until seconds before the sale drops, so ensure you double-check these details before jumping on a low price.
  • Plan ahead. Never ever go into a sale event with no idea of what you want. Take some time before the sale begins to think about what it is that you actually need or want to buy. Make a list of everything that you want to pick up and give your sale shopping spree a purpose. By doing so, you’ll avoid walking away with a pile of things you didn’t really want or need.
  • Check the reviews. Sale events can make you feel like you have to rush to snatch up a discount, and you might not take the time to read through product reviews as carefully as you normally would. Whatever you do, don’t skip this step unless you’re already familiar with the product and know for sure that it’s what you want.
  • Compare prices. As Amazon Prime Day this year is being launched close to Black Friday, you might want to check out competitor prices online. By now, other retailers are fully aware of Amazon’s biggest sale day, so there’s a chance you could find similar or even better deals by shopping around.
  • Voice shop. If you have an Echo device, take advantage of exclusive deals by voice shopping with Alexa.

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