Advertising courses online
Carve out an exciting career in advertising with an online course.
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Looking for a career that combines your creative flair and your people skills?
From brainstorming ideas for advertising and marketing campaigns to researching consumer needs, the world of advertising is full of variety and change. If you're keen to venture into this exciting field, we've compiled a list of advertising courses that you can study online.
Where can I find advertising courses online?
What advertising courses are available to study online?
Short courses
Upskill at your convenience or gain some new insights into the advertising industry with a short course.
| Course | Information | Institution |
|---|---|---|
| Jeff Goodby and Rich Silverstein Teach Advertising and Creativity | Course length: 2 hours and 25 minutes. 18 video lessons Subjects include: Working with brands, how to tell a story in 30 seconds, anatomy of a campaign and how to start an agency |
Online certificates
An online certificate course can set the foundations for a career in advertising in areas such as market research and public relations, as well as pave the way for further tertiary study.
| Course | Information | Institution |
|---|---|---|
| Certificate of Advertising and Marketing | Course length: 12 months access Subjects include: Profiling the market, conducting market research, designing direct response offers and promoting products and services |
|
| Certificate IV in Marketing and Communication | Course length: 6 months to 2 years Subjects include: Applying digital solutions to work processes, developing product knowledge and profiling the market |
|
Bachelor's degree
A bachelor's degree in advertising can open up many career doors, including copywriting, media research, brand specialist and advertising art direction.
| Course | Information | Institution |
|---|---|---|
| Bachelor of Communication (Majoring in Advertising) | Course length: 3 years full time, up to 6 years part time Subjects include: Advertising principles and practices, media law and ethics, creative brand communication, and copywriting and ideation |
|
Who should take an online advertising course?
If you're looking to break into a career in advertising, digital marketing, market research or copywriting, an online advertising course is a convenient way to complete your studies in your own time.
Studying your advertising qualification online can work well if you're working full-time or you're not able to physically attend a college or university. You can fit your studies around your schedule, watch recorded lectures on your laptop from anywhere and complete your course at your own pace.
Skills in the world of advertising can be very useful in the job market as employment opportunities continue to grow in digital marketing.
What topics may be covered in an online advertising course?
An online course in advertising can cover the skills you need to work in the ever-changing field of advertising and marketing.
Some of the topics you'll study include:
- Profiling the market
- Conducting market research
- Promoting products and services
- Public relations theory and practice
- Visual storytelling
- Copywriting
- Advertising principles and practices
- Art direction
- Content creation
- Global media industries
How long does an online advertising course take to complete?
Online advertising courses can take anywhere from six months to complete for a certificate level course or three to six years depending on whether you choose to study a bachelor's degree part-time or full-time.
The great thing about studying a course online is that you have flexibility in how long you take to complete your course. You can complete a short course or certificate as quickly as you need to or take as long as the course time frame allows.
What are the career opportunities after taking an advertising course?
There's a multitude of career opportunities that may open up for you once you've completed an online advertising course. A certificate level qualification could see you working in the in-demand field of market research or event coordination, while a bachelor's degree can pave the way to a career as an advertising manager or copywriter.
Here are a few potential career paths that an online advertising course could create for you:
- Marketing assistant
- Events coordinator
- Brand specialist
- Copywriter
- Marketing and communications officer
- Advertising artist
- Commercial producer
- Public relations officer
- Social media manager
- Media researcher or planner
What equipment and software will I need?
You'll need access to a desktop or laptop computer and a good Internet connection to take your classes online and do research for your assignments.
You may also like to invest in some notebooks to take notes or use free note-taking software like Google Docs or Evernote.
It's also worthwhile downloading Microsoft Word as you'll need to write up your assignments and convert them into PDF format to submit for assessment.
See the latest deals for online advertising courses
Deal
Advertising courses from $19.99
Learn about advertising with Udemy. Sample price is for a course on creating effective Facebook ads for lead generation. Other courses include topics such as creating banner ads, YouTube advertising, Google ad sense, getting targeted traffic and more. T&Cs apply.
Deal
Get free career advice and resources on advertising
Get free course guides and expert advice to help you start a career in advertising. T&Cs apply.
Deal
Learn advertising with Jeff Goodby and Rich Silverstein from $23.33 per month
Learn from the minds behind ads that permeated pop culture. Sign up to MasterClass with an annual subscription of $280 ($23.33 per month, billed annually) and access advertising lessons with Jeff Goodby and Rich Silverstein. T&Cs apply.
Deal
Get the latest career advice and resources
Choose a course from Australia's best TAFEs, colleges and universities and get the latest advice and resources to help you advance in your career. Subjects include accounting, advertising, business, beauty therapy, dentistry, education, language, graphic design, hospitality, horticulture, interior design, allied medical, IT, photography, personal training, real estate, speech pathology, work health and safety, social media marketing and more. T&Cs apply.
Deal
Learn advertising from world-class institutions
Develop advertising expertise with industry experts from world-class institutions. Sign up for a flexible course. T&Cs apply.
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