flybuys loyalty program guide

Information verified correct on June 24th, 2016


Find out about how to earn and redeem points at one of Australia’s largest loyalty programs: flybuys

Flybuys is Australia’s largest customer loyalty program. At the time of writing, there are over ten million flybuys members – partly due to the relaunch of the flybuys program in 2012, when a countless number of Coles customers were enticed into the flybuys loyalty program through the Coles / flybuys My5 promotion, which offered (now discontinued) 10% of five items at Coles of the customer’s choosing.

A note on the flybuys loyalty program

A joint venture between Shell, Coles Myer (Wesfarmers) and National Australian Bank, the flybuys program is the ying to the Qantas and Virgin frequent flyer program’s yang. Whereas the Qantas and Velocity programs predominantly focus on offering flight rewards, contrary to their name (flybuys = buy… flights), flybuys focuses more on rewards members can use in their everyday life. Although flybuys members can redeem flybuys points for travel rewards, including flights with Etihad Airways, accommodation through business like Best Western and travel merchandise, the flybuys program has a greater scope on non-flight rewards when compared to the Qantas and Velocity loyalty programs.Customers can redeem their points for a range of goods in technology, homewares, entertainment, experiences, fashion, and beauty... or they can redeem their points for flybuys dollars and knock a few bucks off the grocery bill at Coles.

Think of the flybuys program as a Qantas or Velocity frequent flyer program and the Woolworths Everyday Rewards program all rolled into one.

It’s also pretty easy to earn flybuys points, too. They have the usual systems in place (shop here or there and earn points), but they also incentivise bundling multiple products and services together by offering bonus points to customers. For instance, you can earn extra points by taking out a car or/and home and contents insurance policy with Wesfarmers insurance and by paying from your Coles grocery bill with a Coles MasterCard.

Curious to know what flybuys points are worth?

For every 2,000 flybuys points you earn you can get $10 off your Coles supermarket shop.

Unlike the Qantas and Velocity frequent flyer programs, flybuys is free to join, so there’s no initial amount you have to spend before you’ve recouped the cost of joining the program with the rewards on offer.

If you’re asking yourself whether it’s worth joining the flybuys program, you’ll need to ask yourself, ‘what’s in it for flybuys?’ Flybuys is owned by a conglomerate consisting of Coles, so naturally it’s in the best interest of Coles to get you shopping at their stores regularly. If you do this anyway, then, on face value, there’s nothing sinister in getting something for nothing when you do your weekly grocery run, just keep in mind that you have to spend some serious dollars to see a return, and information about your spending patterns is being captured by flybuys – but there’s no real privacy anymore anyway, right?

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How does the flybuys program work?

Simply put: become a member of the program, spend at certain stores, swipe your card and you’ll increase your flybuys points balance.

You can become a flybuys member for free, but there's extra flybuys points to be earned if you're also using a credit card that rewards you with flybuys points. You can find a comparison of credit cards that are linked to the flybuys loyalty scheme below.

Earn more points with flybuys credit cards

Rates last updated June 24th, 2016
Purchase rate (p.a.) Balance transfer rate (p.a.) Annual fee
Coles Low Rate MasterCard
A low rate MasterCard with a competitive rate on purchases and a low annual fee.
9.99% p.a. 0% p.a. for 6 months $49 p.a. Go to site More info
Coles No Annual Fee MasterCard
Enjoy no annual fee for the life of the card and earn 0.5 flybuys point per dollar spent.
19.99% p.a. 0% p.a. for 6 months $0 p.a. Go to site More info
Coles Rewards Mastercard
Earn 20,000 bonus Reward points, 2 flybuys points for every $1 spent, no foreign transaction fees on online and international purchases.
19.99% p.a. 0% p.a. for 6 months $89 p.a. Go to site More info
Coles Rewards Platinum Mastercard
Receive 20,000 bonus points upon sign up, 2 flybuys points for every $1 spent and pay low annual fee.
19.99% p.a. 0% p.a. for 6 months $89 p.a. Go to site More info
NAB flybuys Rewards Card
Earn flybuys rewards points on eligible purchases. Also enjoy a 0% rate on purchases and balance transfers for 15 months.
0% p.a. for 15 months (reverts to 19.99% p.a.) 0% p.a. for 15 months with a one off 2%% balance transfer fee $95 p.a. Go to site More info

Earning flybuys points

In most cases, you get one flybuys point for every dollar you spend. Say you spend $100 on groceries at Coles, or you spend $100 on booze at Liquorland, then you get 100 flybuys points.

There’s no rocket science here. However, there is little more involved when it comes to earning bonus points.

Flybuys have an extensive range of partners where points can be earned. Their partners cover the full gamut of a consumer’s needs. To name a few:

  • Hotel bookings through Best Western
  • Planning an experience like a Dream World or theme park ticket through Travelworld or Jetset Travel
  • Communications services with Telstra
  • Insurance needs with Medibank, or
  • Purchasing everyday items at Target and Kmart

The number of flybuys partners and the scope of the goods and services offered through said partners is significant. Flybuys rewards its members for the grocery shop and filling up the tank by giving points for food and petrol purchases at Coles supermarkets and Shell (Coles) petrol stations.

flybuys partners

PartnerPoint Value
Adidas3 points per $1 spent
AGL Energy1 point per $1 spent
Budget3 points per $1 spent
Coles1 point per $1 spent
Coles Credit Cards2 points per $1 spent
Coles Express1 point per $2 spent
Coles Insurance1 point per $1 spent
Coles Prepaid Cards1 point per $2 spent
Etihad Airways1 point per $1 spent
First Choice Liquor1 point per $1 spent
Fitbit10 points per $1 spent
flybuys dining (when you book a table with flybuys Dining)500 points
flybuys eshops1 point per $1 spent
GarminLink any Garmin Activity Tracker and collect 10 points every day you reach 10,000 Steps.
Goodlife Health Clubs2 points per $1 spent
Jawbone10 points per $1 spent
Kleenheat1 point per $1 spent
Kmart1 point per $1 spent
Kmart Tyre & Auto Service1 point per $1 spent
Liquorland1 point per $1 spent
Medibank1 point per $3 spent
National Australia Bank1 point per $1 spent
OPSM1 point per $1 spent
Polar10 points per $1 spent
Target1 point per $1 spent
Telstra3 points per $1 spent
Weight Watchers1 point per $1 spent

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How to earn even more flybuys points with Coles

There’s a good opportunity for flybuys members to earn bonus points when they take out a financial product and make a purchase at Coles Supermarkets.

Coles Rewards Platinum Mastercard

Coles Rewards Platinum Mastercard

  • $89 p.a. annual fee
  • 19.99% p.a. on purchases
  • 0% p.a. for 6 months on balance transfers
  • Cash Advance Rate of 19.99% p.a.
  • Up to 62 days interest free
  • Minimum Income Requirement of $25,000 p.a.

For example, flybuys members who shop at Coles will get 1 flybuys point per dollar spent. If this person also makes the purchase on a Coles Rewards MasterCard, the figure jumps up to three points per dollar spent. If the purchaser also holds a Coles Comprehensive Car and Home Insurance Policy, it’s now five flybuys points per dollar spent. The more Coles products you bundle together, the greater the potential to earn flybuys points.

Forgot to scan your card at checkout?

If you've forgotten to scan your flybuys card when shopping at an eligible store, all you need to do is keep the receipt and call flybuys on 13 11 16 to claim your points.

how to earn bonus flybuys points

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Other ways to earn bonus flybuys points

In addition to what’s listed above, there are a number of ways members can earn additional flybuys points. Some of these methods offer a ‘lump sum’ of points, rather than at an earn rate (for example, when shopping at Coles).

Earn points when you dine

Looking for bonus points and a night out? Make a booking through and earn bonus points – if you're a flybuys member.

Earn flybuys points surfing the internet

Flybuys points can also be earned when a member surfs the web. The flybuys toolbar offers one point for every two searches made with a compatible browser with the toolbar installed on it.

There’s a cap on the number of points awarded, up to one hundred points per month, which comes to 1,200 points a year. To put this into perspective, the minimum redemption for $10 off your grocery bill at Coles through the redemption of flybuys dollars is 2,000 points. So the toolbar can deliver roughly about $6 worth of value per year.

Once again, ask yourself, what’s in it for flybuys? In short, the answer is on their page’s ‘frequently asked questions’ page:

“Will flybuys have access to my search information?”

“No. Individual search data is not passed on to flybuys. FreeCause, which maintains the flybuys Toolbar, collects anonymised information on internet usage. It may aggregate such data and share it with third parties for marketing and research purposes.”

So, ask yourself, would you be willing to tell a company about the things you search for on the internet for two coffees a year?

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How to redeem flybuys points

There are a number of ways to redeem flybuys points.

To redeem flybuys points for a reward, log into your ‘my flybuys’ profile and head to the rewards section of the site. Follow the steps from there.

The second option for redeeming points is by calling the flybuys service center.

Flybuys points can be used in a number of different ways, too. Like most other loyalty schemes, points can be redeemed for goods directly by choosing something from the flybuys catalog. The flybuys catalog can be viewed online on their website. Browse through the list of rewards and notice how some items can be purchased with points, while other items give the flybuys member the option of making the difference up in actual money (points + pay), if the flybuys member has insufficient points to complete the transaction.

Points can also be turned into ‘flybuys dollars’, which is kind of like monopoly money, it can only be used at flybuys partners. For example, you can redeem 2,000 flybuys points for $10 flybuys dollars to use at Coles.

There are a few steps that have to be followed to turn points into flybuys dollars, but once these steps are complete, the value of your points is turned into ‘flybuys dollars’, which are credited to your flybuys card to use at the checkout.

Redeeming flybuys for flights with Etihad Airways

While you can no longer use your flybuys points to book flights through Webjet, you can now redeem your rewards for flights with Etihad Airways. There is a transfer rate of 1 flybuys point = 0.4 Etihad Guest Miles. Given the usual value of flybuys points is around 0.5c for other redemption options, this is a pretty standard exchange rate.

For more information, please see our guide to learn how to turn your flybuys points into flights with Etihad Airways.

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Frequently Asked Questions from our users

How do I change my address?

If you want to update your details, give the flybuys Service Centre a call on 13 11 16.

I have enough points, why can’t I redeem them for a reward?

The flybuys terms and conditions have changed, and because of this, all members (new and existing) are required to activate their membership as a sign of acceptance of the new terms and conditions.

Do my flybuys points expire?

flybuys points will not expire provided that you keep your account active. To keep your card active you need scan your card at least once a year and your account will remain active and your points will not expire.

How do I log into my flybuys account?

Visit the flybuys website and enter the account details you were provided with when you became a member of the program.

I’ve lost my card... How do I get a new one?

If you want to order a replacement card, give the flybuys Service Centre a call on 13 11 16.

How can I redeem a reward?

To redeem a reward, log into your flybuys account through the flybuys website and head to the rewards section of the flybuys site. You can also redeem your points for a reward by calling the flybuys Service Centre on 13 11 16.

When will my points be processed?

It can take up to four weeks before points are processed and credited to your account.

How can I check my points balance?

You can check your points balance a number of ways.

    • Download the flybuys toolbar, it displays your flybuys points balance when you’re surfing the internet.
    • Download the flybuys APP. It’s available for both Apple and Android devices. Once you log into your flybuys account through the APP, you can check your account balance and browse rewards all with a tap and a swipe of your finger or thumb.
    • Log into your flybuys account through the flybuys website.

Is there a minimum age to join flybuys?

You will need to be at least 18 years old to join the loyalty program.

Can I have additional cardholders on my account?

You can link more than one card to a flybuys account, meaning you can earn more points with multiple cardholders. Give the flybuys Service Centre a call to find out more information on how to do this.

How long does the delivery time take if I order a gift card?

For delivery of the gift card, from once you redeem it can take up to 3 weeks.

Can flybuys points be transferred?

No. You cannot transfer, sell, or give your points to any other card or person.
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265 Responses to flybuys loyalty program guide

  1. Default Gravatar
    Troy | June 15, 2016

    do i recieve the points if i have added my partne onto my card?

    • Staff
      Sally | June 16, 2016

      Hi Troy,

      Thanks for your question.

      If you add your partner as an additional cardholder, all of the points they earn on their card will go to your primary account. This means that you’ll be able to redeem the points from their purchases using your card.

      I hope this has helped.



  2. Default Gravatar
    Inderjeet | June 14, 2016

    Hi , I am I flybuys member and I just want to get a one more flybuys card for my husband for same account.Can you plz tell me how can I apply for

    • Staff
      Sally | June 14, 2016

      Hi Inderjeet,

      Thanks for your question.

      To add an additional cardholder to your flybuys account, you’ll need to log in to your flybuys account using your membership number and password. Click ‘My Account’ from the main menu and then the big blue and white cross on the Account Overview page.

      Otherwise, you can contact flybuys on 13 11 16 to request an additional card.

      I hope this has helped.



  3. Default Gravatar
    Donna | June 13, 2016

    Would you please help me. How can I use pints at Coles Supermarket?When I paid out my Coles Master Card I have a problem at the check out.
    They said I need a pin number. The account is on my daughters name,additionl card is for my husband and myself.
    I have updated my password on 7th June.
    The points I build it up taken Coles supermarkets offers.
    Can you help me please?

    • Staff
      Sally | June 15, 2016

      Hi Donna,

      Thanks for your question.

      Yes, you’ll need a 4-digit PIN to redeem the flybuys card at the counter. If your daughter is the primary cardholder, you might need to contact her to confirm the PIN she has chosen.

      If you’d like to redeem money from your next shop at Coles, you’ll also need to redeem the points online first following these steps:
      1. Make sure you are signed into your account before turning your points into flybuys Dollars.
      2. Click ‘Redeem Now’ and complete the required info – including your 4-digit PIN.
      3. Select how many points you want to convert into flybuys Dollars.
      4. Present your flybuys card when you’re next in-store, let the team member at the checkout know you’d like to pay with flybuys Dollars. Enter the amount of flybuys Dollars you’d like to spend, swipe your card and enter your PIN.

      I hope this has helped.



  4. Default Gravatar
    Janine | June 9, 2016

    I have additional cardholders on my account. I have just loaded some flybuys dollars onto my account. Can another cardholder use the points if i give them the PIN?

    • Staff
      Sally | June 14, 2016

      Hi Janine,

      Thanks for your question.

      Yes, if they have a card and your account login details, they should be able to redeem the rewards.

      I hope this has helped.



  5. Default Gravatar
    Nadine | June 8, 2016

    Hi there, wondering how I find out the amount of dollars that I have currently on my flybuys card? Can’t seem to find online. Thanks.

    • Staff
      Anndy | June 8, 2016

      Hi Nadine,

      Thanks for your comment.

      To know you flybuys Dollars, log into your Flybuys account using your membership number and password. Choose “My Account” from the main menu then select “Account Details” and scroll down to flybuys Dollars, where you can view your PIN and current balance. Please note that you can only access your balance once you have set a pin for your account.

      I hope this helps.


    • Default Gravatar
      Nadine | June 8, 2016

      Hi, trying to find out the amount on my flybuys card and I have gone to the main menu and clicked on account details and I was told to scroll down to flybuys dollars but it does not say that anywhere? Is this because I am on a mobile device? How else can I do it?

    • Staff
      Sally | June 9, 2016

      Hi Nadine,

      Thanks for your question.

      You should be able to view your flybuys dollars balance in your online account.

      You’ll need to log in to Flybuys site, go to My Account, Account Details then scroll down to Flybuys Dollars, you will see your PIN and Balance, click Manage and a new window will open up giving you a summary of it.

      If you’re unable to view your balance this way, you might need to contact flybuys on 131 116 to report the issue and to confirm your balance.

      I hope this has helped.



  6. Default Gravatar
    Anita | May 27, 2016

    Using flyby points for domestic flights in Australia

    • Staff
      Sally | May 30, 2016

      Hi Anita,

      Thanks for your question.

      If you’d like to use your flybuys points for flights in Australia, you can visit the flybuys travel website to see how you can redeem your points.

      I hope this has helped.



  7. Default Gravatar
    John | May 27, 2016

    I have a screen shot dated 16 May from Flybuys that shows that I activated an offer of 10x biggest purchase
    I made a purchase at Coles for $182.13 on 16 May Receipt 2747 but I have only received 182 points.

    • Staff
      Sally | May 30, 2016

      Hi John,

      Thanks for your question.

      If the promotion offer hasn’t been properly credited to your account, I’d suggest that you contact flybuys directly on 13 11 16 to resolve the issue.



  8. Default Gravatar
    Heather | May 24, 2016

    I am trying to collect my rewards in the form of a Coles voucher

    • Staff
      Sally | May 25, 2016

      Hi Heather,

      Unfortunately, you can’t collect flybuys rewards for a Coles voucher. Instead, you have to collect the flybuys Dollars and once you reach 2,000 flybuys points or $10 flybuys dollars, you can show your flybuys card at the register to get $10 off your shopping at Coles.

      I hope this has helped.



  9. Default Gravatar
    NYP | May 22, 2016


    I have recently converted my flybuys points to flybuys dollars of 20$ to be used at Target. I am trying to use this to pay online at target online shop (because the item I want is not available in the store close to my house).

    However, when I typed in the flybuys member number, the $20 does not appear for me to redeem (although it has shown in my flybuys account that the $20 has been credited in my card). Does that mean I can ony redeem the flybuys dollar in store, but not online shopping?.

    Thanks for your assistance.

    • Staff
      Sally | May 23, 2016

      Hi NYP,

      Thanks for your question.

      Yes, unfortunately you can only redeem your flybuys rewards when shopping in store, but not online.

      You’ll need to present your flybuys card when you’re next in-store and let the team member at the checkout know you’d like to pay with flybuys Dollars. You can then enter the amount of flybuys Dollars you’d like to spend, swipe your card and enter your PIN.

      I hope this has helped.



  10. Default Gravatar
    Lesley | May 18, 2016

    I have just recently flown on Singapore and Malaysian airlines, can I redeem any points? I have kept boarding passes.

    • Staff
      May | May 18, 2016

      Hi Lesley,

      Thanks for your question.

      Before you can redeem your flybuys points, please make sure that the points you earned were already credited to your account. It can take up to four weeks before points are processed and credited to your account.

      Once your flybuys points have already been credited, you can redeem your points for a reward in two ways:

      1. Log into your ‘my flybuys’ profile and head to the rewards section of the site and follow the steps.


      2. Call the flybuys service center on 13 11 16.

      I hope this has helped.


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