7 ways to maximise your property’s sell-ability factor

Information verified correct on May 26th, 2016

Enhancing your kerb appeal, naturalising your aesthetics and sprucing up fixtures and fittings are just some ways to breathe life (and character) into your property before it opens for inspection. Here's how you can boost the sell-ability potential of your home.

In recent months, auction clearance rates have dropped and many properties in the once-hot Sydney and Melbourne markets have been passed in. As a result, many Australians are seeking ways to enhance the appeal of their property to prospective buyers this Spring.

The Block contestants are certainly making efforts to increase the value and "sell-ability" of their apartments. From graffiti-wrapped bath tubs to extravagant art deco bed heads, bright orange and glass- featured walls, Breaking Bad artwork, and "Scandustrial" inspired themes, the contestants haven’t shied away from adding edgy, personalised touches to their apartments, and giving their rooms that extra oomph in the lead up to auction day.

We’ve heard Shaynna remark that certain designs “won’t be for everyone”, so have some contestants pushed the envelope too far and reduced their chances of a sale? Have they narrowed their pool of buyers by creating rooms that are too customised, edgy and specific to a particular type of buyer?Kingi and Caro FINAL

We’ll see how auction day pans out, but for now, here are some tricks of the trade to boost your property’s value and sell-ability to lure future buyers.

ALSO READ: Will Melbourne’s falling auction clearance rates influence sales on The Block auction day?

ALSO READ: How does colour influence the ambience of a room?

ALSO READ: Renovating to sell, not renovating to live

1. Go neutral

Customising your home and using bold colours can deter potential buyers, particularly if it will involve significant time and fiscal resources to alter these finishes. Using neutral colours on walls and ceilings can give your property that blank canvas feel which enables future buyers to create their own vision for the property.

Neutral colours and classic designs can also make your home appear larger and brighter, so embrace this inexpensive option to widen the target market for your property.

2. Appeal to the buyer's sense of smell

When selling a property you should leverage the influence of smell (or if you want to be formal, the olfactory sense) as this can enhance the prospective buyer’s experience in your home. Light aromatic candles, burn incense or oils, or bake bread prior to their arrival to create a pleasant-smelling atmosphere, and to influence the mood of the prospective buyer. Lavender, for example, has a positive and calming effect.

incense final

3. Attention to detail

If you’re ready to sell your property, consider updating fixtures and fittings in your home. Replacing door or cabinet handles or even adding modern appliances to your kitchen are cost-effective ways of updating the appearance of your property.

4. Street appeal

The exterior of your property will create the prospective buyer's’ first impression of your property, so it’s important to make it look good. Spruce up your landscaping with new plants and manicured lawns, and ensure that the pathway to the front door is de-cluttered and presentable. Update your front door with a fresh coat of paint or invest in a modern letterbox.

5. De-personalise

While prospective buyers know that the property is currently lived in, you want them to imagine themselves in your home, so try to remove personal items such as family photos and belongings.

6. Enhance lighting

The brighter your home, the more spacious it will feel. Open curtains and windows to allow natural light to come in. Invest in some light fixtures and fittings and place them strategically to enhance certain features of your home and to brighten up dark spaces.

lighting

7. Spruce up the kitchen and bathroom

As the top value-adding rooms, kitchens and bathrooms are known to sell houses. Pay extra attention to these rooms by replacing flooring or investing in new cupboards for the kitchen, and including value-adding items such as underfloor heating as well as creating a sense of luxury by including boutique handmade soaps in the bathroom.

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Belinda Punshon

Belinda is a journalist here at finder.com.au. Specialising in the home loans and property sections, she is passionate about helping Australians improve their financial wellbeing.

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